Where Style Meets Safety in the Wild West of Pet Care
Born around a Cape Town campfire, we're three partners with a shared mission: keeping your pets safe with style.
The Tale of Three Trail Blazers
It all started under the African stars, where three friends gathered around a campfire, sharing stories and dreams. As our own pets played nearby, we realized something: pet identification needed a makeover - something as rugged as the wilderness and as stylish as a cowboy's best boots.
Proudly South African
Based in the beautiful Mother City, we bring Cape Town's unique blend of style, innovation, and heart to every tag we create.
Where Tech Meets Design
We combine cutting-edge QR technology with stunning designs to create tags that are both beautiful and functional.
For the Love of Pets
As pet owners ourselves, we understand the special bond between humans and their furry friends.
Meet the Posse
Curt Reed
The Trail Boss
With his entrepreneurial spirit and vision, Curt leads our posse through the wild frontiers of pet tech innovation.
Alberto Lavangna
The Tech Wrangler
Our technical maverick who turns complex code into simple solutions that keep pets safe and sound.
Louis Niemand
The Style Scout
Our design virtuoso who ensures every tag is as stylish as a sheriff's badge at high noon.
Our Trail Values
Innovation
Like pioneers of the old west, we're always pushing boundaries and exploring new frontiers in pet safety.
Style
We believe practical solutions can be beautiful too, just like the African sunset over Table Mountain.
Community
Like a tight-knit posse, we're building a community of pet lovers who look out for each other.
Quality
Our tags are built to last, ready for any adventure your pet might embark on.